Answer
A useful assistant for a marine-tour operator has three jobs: explain the offer clearly, collect the information needed for the next step, and prevent customers from acting on incomplete assumptions. That requires current details about boat type, destination, season, pickup, seasickness, swimming ability, equipment, meals, insurance, weather and cancellation terms.
It can gather the customer's dates and needs, explain the operator's published inclusions and identify questions that need crew confirmation.
Own The Conversation can build the assistant as one part of a maintained Digital Twin, so the conversation is backed by current business context rather than a thin scripted FAQ.
It must not guarantee weather, visibility or wildlife, and it cannot decide that sea conditions are safe. Licensed crew and authorities make those decisions.
Useful results include fewer unsuitable passengers, better-prepared guests and fewer disputes about what the trip included.